Citizen Eco-Drive Sport Luxury Watch With Black Dial #BM7660-54E
$3941,445
40 mm
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Citizen Eco-Drive Sport Luxury Watch with Black Dial #BM7660-54E Robust wear meets refined styling in the new Sport Luxury Integrated timepiece. On the wrist, the silver-tone stainless steel case measures 40mm, with the case directly integrating into the tapering H-link bracelet for a sporty and modern look. A stylized crown alongside a unique bezel design adds to the watch's distinct charm, while brushed and polished finishing techniques applied throughout further elevate the look. On the textured black dial, applied hour markers offer understated timekeeping, while a 3 o'clock date window provides daily utility. Featuring our Eco-Drive technology – sustainably powered by light, any light. Never needs a battery. Caliber number E111. Water resistant up to 100 meters.
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At a glance
Strengths & trade-offs
Pulled straight from the spec sheet, framed for the buyer. The editorial verdict is the Sensei's take above.
Strengths
- Versatile 40mm case
Trade-offs
- Priced above what the spec suggests
Sensei Says
The specs, in plain English
On the wrist
At 40 mm it lands in the modern sweet spot.
The value
Fairly priced for what it is.
On the wrist
How will this watch fit me?
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Wrist circumference
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Specifications
- Reference
- BM7660-54E
- Released
- 2026
- Case diameter
- 40 mm
- Case material
- Stainless Steel
The maker
Long Island Watch
The brand prides itself on providing quality timepieces and exceptional customer service, ensuring a positive buying experience online with a liberal return policy.
Alternatives worth a look
Cheaper alternative
$98 less
Smaller alternative
4.0mm smaller
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