Brand Atlas
Filippo Loreti Watches
The philosophy of Filippo Loreti centers on making great watches with thoughtful design accessible to everyone. The brand eschews imitation of luxury and instead focuses on creativity, collaboration, and innovative designs that resonate with a wider audience.
The line at a glance
About Filippo Loreti Watches
Filippo Loreti specializes in crafting stylish and accessible watches, often featuring collaborations with pop culture icons like Disney and Warner Bros. The brand aims to challenge traditional luxury narratives by offering unique designs at fair prices.
The Sensei's view
Filippo Loreti Watches brings 145 pieces to the directory around $189 – $450. Signature notes: Modern, Adventurous, Weekend. Their best, the Ascari LapMaster Night Rider, scores 7.3.
The story
Filippo Loreti was founded in 2015 and quickly rose to prominence through one of the watch industry's most successful Kickstarter campaigns, raising over $10 million. The brand aimed to offer affordable luxury watches, but faced challenges with rapid growth and supply chain capabilities.
Our favourite
The pick of the line
Ascari LapMaster Night Rider
Our highest-rated Filippo Loreti Watches — a Sensei 7.3. The one to reach for if you only buy one.
See the watch
